What are online store solutions?

Updated October 2026 · How we answer

What these platforms usually include

Most online store platforms give you a website template, a way to add products, and a checkout that accepts payments. Many also manage orders, customer accounts, and tax settings. Some offer built-in marketing tools, while others rely on add-ons or apps.

• Storefront and product pages
• Secure checkout and payment processing
• Order and inventory management
• Shipping and tax settings

Hosted versus self-hosted

Hosted platforms handle servers, security updates, and hosting for you, which suits most small sellers. Self-hosted options give you more control over the code and data but require technical work. Hosted products are often the easier starting point for a first store, and your choice depends on your budget, skills, and customization needs.

What to check before you pick one

Look at transaction fees, which payment processors are supported, and the cost of add-ons you need for basic features. Confirm that the platform supports your country, currency, and shipping carriers. Check that returns and refunds are easy to manage in the dashboard, then test the checkout process yourself before you launch.

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